Conversion driven digital marketing strategy explained without the jargon. Real results, No lock-in contracts!
Are you sending potential customers to your website from other digital platforms? Perhaps you plan on running a Facebook Ads campaign with propects clicking on to watch a video on your website? Or maybe you are investing in Google Adwords and need to send your prospects to a custom landing page?
Whatever your goals may be, it's essential that people see what they are expecting to see when you send them to a digital destination such as a page on your website.
Tracking your websites performance
There are a number of things you may want to learn and consider after your website goes live, such as having the ability to track your website’s activity insights and SEO performance. Whatever it may be, That Web Company can guide you in the right direction.
Read on to see more information about Google Analytics and Google Search Console.
Setting up Google Analytics is a great place to start after your website has gone live. Get insights on your website visitors, search terms, conversions and more.
This information is valuable for your marketing efforts and can be used by That Web Company to help us understand your website visitors for future campaigns, design tweaks and landing pages..
“Take guessing out of the game with Google Analytics”.
Google Analytics Set Up:
– Once off payment
– Includes set up of Analytics plus 1 conversion tracking set up.
– Get live Analytic updates straight from your WordPress dashboard.
Google Search Console.
Once set up, Google Search Console helps you monitor, maintain, and troubleshoot your site's presence in Google Search results. The Search Console helps you understand and improve how Google sees your site, valuable insights for business owners, marketers and SEO specialists.
Tasks you will be able to perform include making sure Google can find your website, add / troubleshoot indexing issues and seeing how often your site appears in Google Search results . A powerful tool when combined with Google Analytics.
“Improve your SEO with Google Search Console”.
Google Search Console Set Up:
– Once off payment
– Includes set up of Search Console.
Got a question or want some unbiased marketing advice?
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